Zambia’s Ministry of Commerce, Trade, and Industry has begun distributing posters marketing the Zambia Trade Information Portal at the country’s key border points. To date, the posters have gone on display at the Kasumbalesa border and are due for distribution to crossings at Chirundu, Livingstone, and Nakonde. The effort is part of a publicity campaign supported by the USAID Southern Africa Trade and Investment Hub. The USAID TradeHub worked with the ministry to develop the portal as part of a buy-in from USAID/Zambia. The buy-in aims to support Zambia’s trade facilitation efforts, which will bring much-needed revenue to the country’s exporting sectors while creating income-generating opportunities and contributing to food security. To these ends, the portal, which was launched on May 29, 2020, makes trade-related information accessible electronically to importers and exporters. This accessibility is also a requirement of Zambia’s Trade Facilitation Agreement with the World Trade Organization. The resources, which include online forms to expedite trade permits, were made available through the portal following a year-long effort managed by the USAID TradeHub. This effort included procuring the portal’s backend system, adapting the system template to the needs of the Zambian government, vetting and uploading to the portal key trade-related documents, and hosting two stakeholder consultation workshops to ensure buy-in from the public and private sectors.