Source Africa is run through a partnership between the Hub and the third largest trade fair company in the world – Messe Frankfurt. Since it was launched with assistance from USAID, it continues to become bigger and better.

Showcasing the continent’s creativity, fashion sense, and business opportunities, Source Africa featured 140 exhibitions by textile, shoe and clothing producers, suppliers and service providers from across Africa. The show is bridging demand for African products in the U.S. through duty free exports under the African Growth and Opportunity Act (AGOA). The Hub helps companies to take advantage of AGOA benefits.

Video credit: USAID Southern Africa Trade and Investment Hub


Disclaimer: This website was made possible with the support of the American People through the US Agency for International Development. This is not an official USAID or US Government website. The contents of this website are the sole responsibility of the authors and do not necessarily reflect the views of USAID or the US Government.



Do you strive to solve Africa's biggest challenges when it comes to agriculture, and to transform as a leader? @africaleadftf, in partnership with @africamanager, is offering the Executive Leadership Course for Africa's Food Security. To apply click here.



Follow the Hub on